Blogging
for traffic
Utilize
the current power of blogs
The search engines adore blogs
so they are currently a must when considering ways to drive
more traffic to your site.
Wordpress is the platform of
choice right now due to the number of SEO friendly plug-ins
available. The "all-in-one SEO" plug-in is essential. It will
automatically optimize your pages for the search
engines.
By submitting your blog posts to
the myriad of Web 2.0 properties, your ability to get traffic
quickly has grown like crazy! Whenever you make a significant
post, you can also submit that content to the article
directories too.
As in the advice given for article
writing elsewhere in this site, make sure your keywords appear
at the beginning of your title and throughout your
article/post. Always have a link back to your blog URL in
any article submission.
Create accounts at Digg,
Propeller, Reddit, Stumbleupon and Twitter and make sure
your posts get some play there too.
Find out who your readers are - and
what they seek. Find out their problems and give them
solutions. Build a strong relationship with your reader and
don't do anything to damage the trust you're slowly
building.
Have a mechanism in place like
AWeber's autoresponder series in order to capture email
addresses and slowly build your list. Fire off a quick note to
your list whenever you have something meaningful to share with
them at your blog. Allow them to add you as friends at Digg,
Twitter, etc. and also make sure you've installed the "share
this" plug-in so they can also help your viral marketing
efforts.
Have a certain regularity about
posting - aim for a post daily or every other day. Remember
that each post is also an opportunity for increased search
engine coverage so vary the key phrases used. Or use variations
and different order of text.
Wordpress allows you to add video quite easily - either your
own grabbing the code from YouTube.com. Use moderation as it
can suck the bandwith of your site and make it less than
satisfying for your visitors.
Don't hestitate to
use affiliate links or reviews; though make sure these are
products/services that you actually utilize. Again,
gaining the trust of your reader is
paramount.
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